10 Surprising #Martech Stats + More

Revue
 
Hey everyone, excited to introduce another curator to the #martech Reading List crew. We introduced F
 

Marketing Technology

March 8 · Issue #8 · View online
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech

Hey everyone, excited to introduce another curator to the #martech Reading List crew. We introduced Frank Pollock last week and this week we have Guerric d’Aviau de Ternay, Marketing Director at Contriber.
You can read more from him and learn more at his website (or in his bio below).
We’re excited to combine our different backgrounds to bring even better content your way, we figure 6 eyes are better than 2! 
As always, let us know how we can improve.
Have a great week,
Mitchell

'New' Tools to Try:
For fun: Debonair Scent
Compass by Amplitude
Articles:
AMA with Nathan Chan, CEO of Foundr Magazine - Instagram Stack
10 Surprising Statistics About Marketing Technology | Oracle Marketing Cloud
An Interview with Lauren Vargas Chief Marketing Technologist at Aetna
The Snap Generation: A Guide to Snapchat’s History
Wanted: A Great Marketing Automation Tool with Good Segmentation - without Fluff
Martech is The New Ad Tech: The Reality of Ad Blocking | ExchangeWire.com
Curated By:
A little more about Geurric: 
Guerric is a marketing nerd and likes playing with marketing tech tools.
Having a real marketing acumen, he started a digital agency when he was 16. Since then, Guerric has helped numerous brands conquer the Web, including his own fashion brand. His work focuses on growth marketing, customer experience, and experimental market research. He also teaches digital marketing strategy at UCL. Find more of Guerric’s thoughts about marketing on BoostCompanies.com.
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