How Snapchat Killed the Homepage

Happy Tuesday and welcome back.This week's articles are heavy on analytics and social media. You will

Marketing Technology

April 19 · Issue #13 · View online
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech

Happy Tuesday and welcome back.
This week’s articles are heavy on analytics and social media. You will also find Charlie Rose’s 30 min interview with Chris Cox who is the Chief Product Officer at Facebook. 
Instead of a product to try listen to the latest Marketing Over Coffee podcast. The hosts have a lively discussion on the use of predictive analytics in marketing.
Thanks for reading and we’ll see you next week.

The Scientific Marketing Strategy Behind Exponential Growth
Investigating the algorithms that govern our lives - Columbia Journalism Review
Measuring the ROI of Support
How Snapchat Killed the Homepage | Fashion-Tech | BoF
What Has Changed about Facebook Marketing in 2016?
Chris Cox — Charlie Rose
Podcast of the Week
Marketing Over Coffee – At the Intersection of Marketing and Technology
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