Marketing Clouds, Video Ads and FunnelCake

Revue
 
Welcome back to the Marketing Technology newsletter!This week we have lots of exciting things happeni
 
August 23 - Issue #31

Marketing Technology

Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech

Welcome back to the Marketing Technology newsletter!
This week we have lots of exciting things happening in the industry and here are a few articles to keep you up to date. First up is an article on the trend of moving away from Mega Marketing Clouds. We also have posts on CMO vs CTO thinking,  Pinterest selling video ads, eCommerce and Account-Based Marketing.
As always, thanks for reading and please share our work with your friends!

Articles:
Why Marketers are Choosing Self-Service Technology over the Mega Vendor Marketing Cloud | MarTech Advisor
No, CMOs Should Not Think Like CTOs | AdExchanger
Pinterest is finally selling video ads - Recode
Walmart’s e-commerce growth has started accelerating just in time for its Jet.com deal - Recode
Opinion: Retailers like J.Crew are obsessed with data. (And it’s killing your shopping experience.) | Lean Luxe
Jon Miller on Account Based Marketing — FunnelCake
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