Virtual Reality, Uber's Drones and Boo!

Revue
 
Welcome to another edition of the Marketing Technology newsletter. We start out with articles about h
 

Marketing Technology

October 25 · Issue #38 · View online
Hand picked articles, resources, tools, and conversation from around the world of marketing technology. #martech

Welcome to another edition of the Marketing Technology newsletter. 
We start out with articles about how the Financial Times is trying to beat ad blocking, why martech is or isn’t boring and a terrific reminder that marketing is about people first and then technology.
Then it’s time for some Virtual Reality and a little of the creepy stuff in marketing technology’s future like new ways that adwords can target us or biometric signs. And, our picture of the week!
Happy Halloween and enjoy.

Frank

Articles:
Readers Listen When The Financial Times Asks Them to See Ads | Digital - AdAge
An open letter to the editor of AdAge on boring martech - Chief Marketing Technologist
Goodbye to the Four Ps: what marketing means today | London Business School
Enter the age of postmodern marketing and stay relevant, Stein IAS chief says | Marketing | The Drum
The NBA will broadcast more than 25 games in VR this season - Recode
Experiential Marketers Should Pony Up For Virtual Reality
A couple of creepy things in honor of Halloween
The eerie future of AdWords targeting
Biometrics and Extending the Function of Digital Signage - Converge.XYZ
Picture of the Week
Uber using drones to market to drivers in traffic.
Share this Letter With Your Colleagues:
Are you enjoying the MarTech newsletter?
If so, please forward this email to a colleague and suggest they sign up for their weekly dose!
Curated by:
eMetrics Summit | October 23 - 27, 2016
Did you enjoy this issue?
Thumbs up 1ae5a7bdfcd3220e2b376aa0c1607bc5edaba758e5dd83b482d03965219a220b Thumbs down e13779fa29e2935b47488fb8f82977fedcf689a0cc0cc3c19fa3c6bb14d1493b
Carefully curated by Marketing Technology with Revue.
If you were forwarded this newsletter and you like it, you can subscribe here.
If you don't want these updates anymore, please unsubscribe here.